I rolled up pretty early to a client site the other Monday morning, to set up for the day’s training course.
Their sales director – one of the very best in the business – was listening to, and occasionally participating in, a “bid / no bid” conference call. The hoped-for outcome was the latter course of action, and he was merrily helping the participants talk themselves into that not-always-easy decision.
a) 8 a.m. Monday morning (”you could have a straightforward week, or it could be stupidly busy and stressed if you take on all this extra work”)
b) some time on, say, Thursday morning – when the participants are already deep in hero-worker mode (”look at how much I’ve done this week!”) and not that fussed about or focused on the following week’s schedule.