I heard yet another new term recently. The term was, “Coopertition”. In case it’s not immediately clear to you, this is, I assume, a combination of cooperation and competition.Perhaps this has been around a while and I just haven’t come across it before (I’d be interested in hearing from readers who have heard this term previously.).
Normally I don’t care for such terms, considering them to be “corruptions”. However, I can see the usefulness of such a term given how many companies both cooperate and compete with other companies. On one occasion you’re bidding against them, the next minute your company is a sub to them or vise versa.
What do you think? Should this be a term we propagate?*
*I ask because I believe that we have the power to influence the usage of words. After all, if the term is used in multiple documents by several different companies, pretty soon it will be accepted.