Forget lunch, I’m going to bed
Waiting for a friend recently in a rather nice fish restaurant in Edinburgh, as a gentleman and lady arrive at the next table. He’s obviously been here before, because he immediately comments, in a matter of fact way, “I’m just going to have their soup, then a lunchtime quickie.”
“WHAT?” she shrieked in sheer surprise.
He looked puzzled – then blushed, and passed her the menu. “Lunchtime quickie: £7.50, Monday to Friday. Mussels or seafood chowder with crusty bread, chips and a glass of wine.”
I suppose we do that in proposals, too – assume that the reader’s familiar with a particular phrase or concept. But I doubt it has quite as shocking an effect!
This article was written by Jon on 15 July, 2009 and filed under Word play & writing. If you found it useful, you can with others. To receive automatic updates, subscribe to The Proposal Guys via 
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It’s so funny – I just received an issue of a Power Writing newsletter on the same topic talking about “How to prevent the two-martini mistake”. It’s from publicationcoach.com if anyone’s interested.