Working with a software company recently, I found myself drafting a document mapping out a new, improved proposal process.The team developing the proposal, I wrote, needed to be mindful of other bid activities that might be taking place in parallel. Amongst the critical things to consider, explained, were on-going client meetings, site visits and the inevitable:

“customer demons”

I actually meant demos - of their systems - but somehow my version felt closer to the truth. Fortunately, I did check through the process document before handing over the draft…